The UK based online retailer, of world renowned Chamilia jewellery, uses blucap™ to assure system performance. Following a performance test shortly after UK launch, which highlighted a number of areas for improvement, Charmrocks continues to grow its UK presence. Chessy Harvey-Kelly, Customer Service Director, said "The blucap service was excellent. The test was done within a week of starting discussions. Four key user journeys were identified and tested. The results were enlightening, well presented and we used them to make some immediate improvements to the site. In a business where retention of online customers is paramount, blucap™ gives us an edge."